So you are wondering what do we do at Rowboat?
Don’t worry you’re not the first.

We want to help you get where you’re going. We can…

Show you the lived experience employees have within your organisation and culture

Show you a product / service through the eyes of your customers

Guide you to high pay off activities from your customers’ / employees’ perspectives

Upskill you and your team with the tools of the design trade

Help you engage your organisation throughout a period of change

Generate hundreds of ideas to solve the problems your facing

Uncover opportunities to tangibly improve your product / service immediately

Develop testable prototypes to identify if you’re on the right track with an idea

Partner with you to build momentum throughout agile project implementation

Inject creativity into one of your opportunities to take it to the next level

Create compelling content to help sell or pitch an idea

Row you around the bay. Sit back and enjoy!

But that’s not all, we’ve helped many clients achieve other objectives. Check out our bespoke services.

We’ve got different means to do this. Choose your watercraft below.


The Surfboard, our entry level product, is your opportunity to experience the Rowboat way in just a day. At the end of the high-impact, high-energy day, all our IP is your IP and you’ll be surfing like a pro!

What you’ll get:

A day of devoted time with a senior facilitator and designer in the room with you and your team. Often used to tackle a current big opportunity while learning the tools and mindsets of human-centred design. We do the pre-work to make sure the day is a hit. Of course, there are other ways to use a Surfboard too including team building, large event facilitation, accelerating one particular idea. Got another idea? Surprise us!

Typically $10K


The Rowboat, our flagship product, is an opportunity to take a close look at what your people and customers (really, really) think, so that you can make informed decisions. The most human of human research!

What you’ll get:

We’ll curate the best design team for your project and you’ll row with them for 4-8 weeks. We’ll guide you through discovery (customer and employee research) and synthesis (making sense of the data), to give you no holds barred access to how people honestly feel about your products, services or organisation. We’ll create compelling artefacts to help you use these insights across the organisation.

Typically $40-80k


The Yacht, our end-to-end experience, sees us sailing from start to finish of the design process, from problem identification to prototyped solutions, and all the way to implementation.

What you’ll get:

When you’re aboard the Yacht we’ll take you through ‘a Rowboat’ and then use insights to run a large fully facilitated ideas session with a large group of users and stakeholders to come up with hundreds of ideas. We’ll take these ideas and bring the best to life with real, tangible prototypes that can be tested and iterated, ready for you to launch within your organisation and/or the big wide world.

Typically $120-160K

The Party Boat

We’re also available for bespoke coaching, consulting, speaking or events.

Let us know what you’re trying to achieve and we’ll collaborate on the best outcome possible.

We’re pretty flexible like that.

Implementation Anchor

Got the ideas and solutions but don’t know how to get them moving?

We can partner with you throughout roll out and implementation to make sure you’re at the helm each step of the way.

We’ll help you steer your course for success with bespoke design, strategy, coaching and guidance making sure that you drop your anchor right, the first time.


We believe there’s no challenge that can’t be solved when you combine HCD and great coffee*. Want to put us to the test?

*or alternative delicious beverage of your choice!


+61 (0) 467 244 962

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London Bridge, UK

We acknowledge the Traditional Owners of country throughout Australia and recognise their continuing connection to land, waters and culture. We pay our respects to their Elders past, present and emerging.

We’re committed to donating 10% of our time to help Charities and NGOs do more good.

If you know an organisation that could benefit, please connect us.